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Digital Marketing Requirement Questionnaire

This document contains the Client Questionnaire to facilitate the Digital Marketing Solution for your business/project. The objective of this document is to get an insight into your requirements and objectives. We will use this information to derive an unfailing strategy to help you gain an edge in your business/project.

    Company/Project Name (required)

    Client Name (Single Point of Contact) (required)

    Phone Number (required)

    Your Email (required)

    Website (Domain Name) (required)

    Website Type

    Understanding Requirements

    About Company

    Company Vision

    Client’s Business
    (Service/Product Offerings) - Detailed

    Current and Targeted Customers
    Specify your IDEAL customer profile.
    Their Demography, age group,
    business, gender, profession, etc.

    Other leading
    companies/projects in the same domain.

    Who could be identified
    as the closest peers or competitors?

    Tell us more
    about your current website and other
    online marketing initiatives (if any).

    Are you satisfied with your
    current website/other online initiatives??

    YesNo
    If not, what do you see is missing?

    Project Objective and Vision.

    Requirements Description (Detailed).

    Website

    Is Logo available in high resolution format.

    YesNo

    Do you need web hosting server space?

    YesNo

    Number of pages in the website.

    Would you like us to populate all
    the content pages?

    YesNo

    Language of the website

    Do you need copy writing service?

    YesNo

    Will it have eCommerce feature.

    YesNo

    If yes, what do you want to sell?

    How many products would you have?

    Other Desired Functional Features.
    (eg. Newsletter subscribe, blog, forum,
    live chat, user registration/login, etc etc..)

    Reference Website(s)
    For desired look

    For Desired features

    Do you need the website to be Responsive
    (mobile device–friendly)?

    YesNo

    Any Preferred Technical Platform / CMS?

    Expected Time Frame

    What are your Support, maintenance,
    update requirements after website launch?

    - Type of support, frequency, anything
    specific, etc.

    Online Marketing

    Rate your preferences (if any)

    Organic promotions & Link Building for
    Traffic (SEO)

    Social Media Management

    Search Engine Paid Ads

    Social Media Paid Ads

    Project Budget
    Note: Critical for strategizing
    the campaign and submitting a proposal.

    Any other information that you feel is
    critical.

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